{Disarmed} Sonyâs Xperia phones are finally making sales
Sony currently sells more smartphones than last year at the same time. 2021 is turning out to be a good year for the Japanese company. After years with less and less sales, the Xperia smartphones are finally generating increasing sales again.
Sony's smartphone division is still a long way from being at its peak in the late 2000s. The company has struggled to gain a solid and profitable foothold in the market for the past several years, but it seems the current strategy and focus on higher-end devices may be paying off.
According to Sony's latest earnings report, the company's wireless division had higher sales in 2021 than it did in 2020. The company's wireless division generated 99.1 billion Japanese yen ($ 871.6 million) in the second quarter of 2021, compared to 79.1 billion Japanese yen (695.7 million US dollars) Million US dollars) in the corresponding period of 2020. The company also confirmed that this increase in sales was the result of an "increase in sales."
It is impressive that this increase comes about in the midst of a global semiconductor shortage, which has already led to a reduction in delivery numbers for some manufacturers.
Even if it is still too early to speak of a full recovery, there seems to be light at the end of the tunnel for Sony's smartphone division. But can the company that has been focusing on premium and niche devices lately become a major manufacturer again?
Sources):
Android Authority
The article Sony's Xperia Phones Are Finally Making Sales first appeared on xiaomist's blog .
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