STS shopping in the Czech Republic. The Polish bookmaker wants to facilitate online betting
STS has acquired the Czech technology company Betsys, which provides solutions for the systems supporting the bets concluded by the bookmaker's clients. Online channels are already responsible for 85 percent. revenues of a Polish company.
The venues where avid fans of the Premier League and Champions League bet on the results of matches are responsible for a smaller and smaller part of the business. Bets move to the internet, and bookmakers are starting to compete with each other not only on the attractiveness of the odds, but also through the convenience of payment, appearance, transparency and speed of websites.
STS acquires Betsys
This is why the acquisition of Betsys, in which STS previously had a minority stake, is so important. The largest Polish bookmaking company is consistently becoming independent of external IT service providers. Betsys and STS employ almost one hundred technology specialists who care about the development of the author's bookmaking system.
The president of STS, Mateusz Juroszek, emphasizes that having your own system and the possibility of developing it in the inhouse mode is a key advantage in the bookmaking industry.
Only the best European betting companies can boast of proprietary technology and platform. This is another area that clearly distinguishes us from other operators both in Poland and Europe
- adds Juroszek.
Thanks to the work on the online channel, STS has been enriched with a mobile application available for iOS and Android, as well as a fast STSPay withdrawal system, which cooperates with the largest banks in Poland, including PKO BP, mBank, ING, BZ WBK, Alior and Millennium Bank. The bookmaker also provides fans with broadcasts of about 5,000 sporting events each month.
Polish bookmaker goes into the world
STS has 47 percent shares in the Polish bookmaking market. Over the past six years, the bookmaker has increased revenues from PLN 220 million to PLN 2.4 billion a year.
In February 2019, STS decided to go abroad. Peter Schmeichel, legendary Manchester United goalkeeper, who played the role of brand ambassador, helps promote the company.
Today the company is present on the markets of Great Britain, Germany, Iceland, Luxembourg, Slovenia, Andorra, San Marino, Gibraltar, Slovakia, Malta and Latvia. And Mateusz Juroszek announces that this is not the end of foreign expansion.
STS is also actively involved in sponsoring Polish clubs. Is the official sponsor of the Polish national team and the main sponsor of Jagiellonia Białystok. He also acts as the official bookmaker of Lech Poznań, Cracovia, Pogoń Szczecin, Korona Kielce, Górnik Zabrze, Zagłębie Lubin, Polish Volleyball League, Anwil Włocławek, PGE Vive Kielce and Futsal Ekstraklasa.
STS shopping in the Czech Republic. The Polish bookmaker wants to facilitate online betting
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