To save the iPhone 13: Apple makes a huge sacrifice

To save the iPhone 13: Apple makes a huge sacrifice

The global chip crisis is now also affecting Apple: The US company is taking a drastic step in order to be able to maintain production of the new iPhone 13. The victims are the iPad and older iPhones.

From the PlayStation 5 to the electric car: the global chip crisis is currently affecting almost every branch of industry that is reliant on modern semiconductors. Apple has so far been largely spared these problems, as the excellent sales figures in the third quarter of 2021 have recently shown. But that is now changing.

Apple cuts iPad production in half

In the past two months, the electronics company is said to have cut production of the iPad by 50 percent in order to have enough components for the iPhone 13 in hand (source: Nikkei Asia). According to industry circles, older iPhones will also be affected by the savings measure.

The iPhone and iPad share many components internally , which is why Apple can save components for the iPhone by reducing iPad production. For example, the new iPhone 13 and iPad Mini 6 have the A15 Bionic processor.

According to Nikkei Asia, Apple is giving preference to the iPhone 13 as the company expects the highest demand for the smartphone in the coming months.

With 200 million units annually, according to market analyst Brady Wang from Counterpoint Research, the iPhone far surpasses the iPad. In addition, iPads are not subject to the strong seasonality that exists with the iPhone.

Soon to be in short supply? The new iPad Mini 6 in the video :

Will Apple manage to meet the demand for the iPhone 13?

It remains to be seen whether Apple can meet the demand for the new iPhone 13 models with this measure. Depending on the model, buyers already have to expect a delivery time of several weeks.

And if you are toying with an iPad at Christmas, for example , you shouldn't take too long to make a purchase decision . Otherwise, the presents could fall into the water on Christmas Eve.

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