Xiaomi reinforces its commitment to e-commerce on Amazon, FNAC and other platforms

Xiaomi continues to strengthen its presence in the market with the opening of brand spaces, both in online and offline channels. After celebrating its third anniversary in Spain , Xiaomi has accelerated its project to create its own brand spaces in the main e-commerce in Spain .

In less than 6 months, Xiaomi has developed and launched its brand spaces at Amazon.com , El Corte Inglés , FNAC and Telefónica . These shop-in-shop, perfectly integrated into the web pages of its partners and with a simple and visual navigation, include the wide catalog of the company's products available in Spain , both smartphones and ecosystem products.

On the other hand, within the framework of its new retail strategy in which it is committed to the integration of online and offline channels, Xiaomi has opened, in the last year, more than 230 brand spaces together with its open market partners .

Xiaomi refuerza su apuesta por el e-commerce en Amazon y otras plataformas. Noticias Xiaomi A

Xiaomi brand space in El Corte Inglés.

As Borja Gómez-Carrillo , Xiaomi Country Manager for Spain and Portugal has stated:

"Our focus is to be close to the consumer. Make our products accessible to them and work, hand in hand with our partners in this market, in bringing our wide catalog of innovative products at honest prices, to all homes in Spain. To do this, we are making a huge effort to improve the user experience in the purchase process and expand our brand presence ".

In addition to this commitment to improving the brand presence at the points of sale of its partners in the Spanish market, there is also the effort made by Xiaomi in the creation of Mi Stores.

In this sense, in the three years since the brand arrived in Spain, the distribution chain of Xiaomi products has been reinforced with the opening of 56 Mi Stores in 28 Spanish provinces, hand in hand with its partners.

The Xiaomi entry reinforces its commitment to e-commerce on Amazon, FNAC and other platforms, it was first published in XIAOMIADICTOS: Xiaomi news and news website .


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