Huawei: Dramatic losses in market share in the 3rd quarter in Western Europe

The latest numbers of smartphone market shares for the third quarter of 2020 in Western Europe have been released. The latest data suggests that some manufacturers are out of the COVID-19 crisis and are already back on their feet.

Samsung will remain number one in Western Europe in the 3rd quarter of 2020. However, deliveries fell from 11 million units in the third quarter of 2019 to 10.3 million in the third quarter of 2020. Samsung has a market share of 35.6 percent. Apple took second place with 8.2 million deliveries, which corresponds to a market share of 28.5 percent.

IDC: Marktanteil in Westeuropa in Q3/2020
Source: IDC

While Xiaomi is in third place with 12.8 percent, Huawei slipped into fourth place with only 2.5 million deliveries in the entire third quarter of 2020. That is a dramatic decrease of 58.7 percent compared to the same quarter last year. Huawei only has a market share of 8.8 percent.

However, Huawei's loss is Xiaomi's gain, as the company shipped 3.7 million smartphones in Western Europe in Q3 2020. This corresponds to a growth of 151 percent compared to the previous year.

Oppo is another winner. Deliveries rose from 0.1 million in the 3rd quarter of 2019 to 0.9 million in the 3rd quarter of 2020. This corresponds to a year-on-year growth of 566.2 percent.

A total of 28.8 million smartphones were shipped in Western Europe in the 3rd quarter of 2020.

Sources):
IDC

The article Huawei: Dramatic Loss of Market Share in the 3rd Quarter in Western Europe first appeared on Xiaomist .

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